BRAND STORY

Reviving the elegance of watch design from the pre digital era

OUR UNIVERSE

"Chase The Moon, Reach The Stars"

La Lune means ‘The Moon’ in French. The name of this watch & jewelry collection ‘La Lune’ & is a testament to the power of the moon and our relationship to the vast expansive galaxy. With La Lune we are reviving the elegance of watch design from the pre-digital era with a focus on crafting timepieces that are timeless, ethically made, empowering, and bring happiness and centering to your everyday life. A La Lune timepiece is handed down from generation to generation: Mother to Daughter, Sister to Sister, Friend to Friend. Exquisite craftsmanship, each uniquely created to tell a personal story. They embody vintage and artistic style, with modern design, where global influences combine.

MANIFESTO

"Inspire Women To Live Free Through Time"

Revive the elegance of watch design from the pre-digital era. We are revolutionizing ladies' watch design for the 21st century, with a focus on crafting timepieces that are timeless, ethically made, empowering, and bring delight to your everyday life. Our clientele are imaginative individuals who value authenticity. They approach fashion with a sense of adventure and take a personalized, thoughtful approach to their style. While personal expression is paramount, they are not swayed by fleeting trends. La Lune is a brand exclusively focused on women's timepieces and jewelry, who offers meticulously crafted and vintage inspired watch designs that are both artistic and of premium quality, inspiring women to embrace freedom through the passage of time.

OUR RESPONSIBLE VALUES + PRACTICES

"Meetings the needs of the present without compromising the ability of future generations to meet their own."

• Quality Craftsmanship
• Season-less design
• Woman Owned
• Responsible Sourcing, Manufacturing & Social Practices
• Responsible Inventory Management
• Responsible Governance
• Transparent Supply Chain
• Recycled Packaging
• Designed to be held onto for generations
• Accidents happen & we offer repair & refurbishment for longevity
We are committed to responsible production methods. Our approach involves meticulous consideration of our designs, materials sourcing, and manufacturing processes. We firmly believe that quality and integrity are inseparable aspects of our design and production journey, infusing our collection with heart and soul.

DESIGNER

"A watch becomes a part of you. something you wear for life. and then pass down to future generations"

“In a world of fleeting digital exchanges, the significance of a wristwatch is about truepersonal connection. To me, watches transcend mere timekeeping; they are tangibleexpressions of artistry, blending form and function into wearable pieces of art.As we all navigate the ever-evolving landscape of the modern world, a watch becomes a genuine connection to life’s meaningful moments. Whether given as a gift or chosen with care, a watch offers us a timeless connection to the past and guides us through to the present with elegance. Design is everything to me. I have developed La Lune to bring beauty and sophistication back into watch design specifically for women. Not only do I want to wear these high-quality timepieces, but I created La Lune’s designs to pass them down to my children.La Lune has been designed for vintage jewelry and watch lovers that feel unique and exceptional when they put on their La Lune treasures.” ~ Martine Ilana